Attract more local students, turn more inquiries into trials, and build a stronger academy — without becoming a full-time marketer. We handle your website, ads, search and social media so you can focus on teaching and growing your school.
The person behind your marketing also handles Royce Gracie’s official website and social media. That work includes the RoyceGracieJJ.com website build, high-speed WordPress hosting, ongoing maintenance, Royce events management, social media management and social video creation.
Bring that combination of technical and marketing experience to your own academy. You work directly with JackJitsu — someone who understands both the systems behind a growing business and the realities of teaching Jiu Jitsu.
You shouldn’t have to explain why Jiu Jitsu is different to the person marketing your school. JackJitsu brings experience on the mats and behind the screen — so the advice and the execution come from someone who understands both.
Hire a marketing black belt who can do the work — and understands why it matters to your school.
BJJ Black Belt & Active Instructor / Digital Marketing Black Belt / Software Engineering Black Belt
You can deliver great Jiu Jitsu and still struggle to fill your mats. When marketing falls on you, every hour spent fixing a website or figuring out ads is an hour taken from your students, your team and your family.
You should be growing your academy — not carrying every marketing job yourself. JJM brings the pieces together so your next move is about your school, not another technical headache.
A web designer. An ads manager. An SEO specialist. A social media manager. Someone to fix the tech. Hiring them separately leaves you coordinating the work and hoping it all fits together.
With JJM, you get one point of contact for the entire marketing effort. The website supports the campaigns. Search and social help people find you. Lead alerts and nurturing support the follow-up. You stay focused on teaching, welcoming students and running a great academy.
We handle the implementation and ongoing marketing work. You bring the school only you can build.
Dominate your local market
A beautiful website alone won't grow your school. You need the whole path working: get seen, get the trial booked, get them on the mat.
Show up wherever local people look.
Facebook and Instagram campaigns put your academy in front of local parents and adults who've never typed "BJJ near me": targeted by town, age and interests, with scroll-stopping creative built by a BJJ marketer. This is where the volume comes from.
TeamROC: 24,635 local people reached on Facebook and Instagram and 61 new leads in July 2026.
Every image, video and line of ad copy is created for you by an experienced BJJ marketer who knows what makes local people stop scrolling, connect and book a trial. No designer to hire, nothing for you to make.
Always on: catch everyone who's already looking
Local SEO that ranks your academy for the searches that turn into students.
An optimized Google Business Profile with reviews, photos, directions and a clear way to contact you.
An automated posting system keeps your pages active, so you look open and thriving when prospects check.
A proven website that turns visitors into trial requests.
[X]% of visitors request a trial on [client] site.
Persuasive copy, real photos and a short form make booking a first class the easy next step.
High-speed hosting, updates, 24/7 monitoring and support included.
Your website should book trials. Not just look good.
+ Persuasive copy, real photos and a short form make booking a first class the easy next step.
Slow websites lose visitors. Keep yours fast and prospects interested.
+ High-speed hosting, updates, 24/7 monitoring and support included.
Where most agencies stop.
Follow-up that turns an inquiry into a student who shows up.
Every inquiry is texted and emailed to you in seconds, so you reply while they're still interested.
Friendly, automatic follow-up messages move prospects from "just asking" to a booked first class.
Automatic text reminders get trial students on the mat, and a warm reschedule message recovers the ones who miss.
Five minutes matter. Get instant alerts before leads go cold.
+ Every inquiry is texted and emailed to you in seconds, so you reply while they're still interested.
Turn interest into booked trials with automated follow-up.
+ Friendly, automatic follow-up messages move prospects from "just asking" to a booked first class.
Booked isn't the same as showed up.
+ Automatic text reminders get trial students on the mat, and a warm reschedule message recovers the ones who miss.
Full Marketing Package
Full Marketing Package
You want marketing that gets implemented. An expensive course or another round of coaching still leaves you with campaigns to build, a website to manage and a to-do list you don't have time to finish.
JJM does the work for you. Get hands-on marketing support at an accessible cost, and work directly with the expert instead of paying for layers of agency management.
Introductory pricing · Next 5 academies only
Join now and your rate is locked in for as long as you stay.
These prices are far below what specialist martial arts marketing agencies charge. The first 5 academies to join keep these rates for as long as they're with JJM. After that, pricing goes up for new clients only.
A leading martial arts agency
$1,200/mo average
Plans $597–$1,297/month, plus a setup fee and a 3-month commitment. Recommends at least $750/month in ad spend.
JJM introductory pricing
$97–$497/mo
$0 setup. Full program never more than $497/month, locked in for as long as you stay. Ad spend from $10/day.
Competitor figures from the agency's own published pricing, November 2026.
Your fee steps up in stages as your marketing gets up to speed, and only when it's producing results. No per-student fees and nothing to count.
Months 1–3
$97 /month
We build your website, set up your Google Business Profile and lead alerts, and get your first ad campaigns live.
Months 4–6
$297 /month
We test new ad creative, tighten your follow-up and grow your local search presence based on what's working.
Month 7 onward
$497 /month
Ads, website, SEO, social posting and follow-up all running and improving every month. The price stays at $497.
The goal is simple: JJM should pay for itself.
Before month 4, and again before month 7, we review your results together: new inquiries, booked trials and new students. If the results aren't there yet, the next price step is paused. You stay at your current rate while we fix what isn't working.
Your first six months total no more than $1,182 (3 × $97 + 3 × $297).
No setup fee. Your first payment is $97.
Cancel anytime after month 6. If you leave before then, there's a one-time $600 website buyout.
You pay Meta directly, so every ad dollar goes to your ads. Minimum $10/day (about $300/month), and more budget means more reach. At the minimum, months 1–3 come to about $400/month all-in.
New school or established academy, you get the full marketing program and the same pricing.
Book a free consultation to claim one of the 5 introductory spots and lock in your rate.
Book a Free Consultation
Ready to grow faster? Tell JackJitsu where your academy is today, how many new students you want to attract, and what’s getting in the way. We’ll discuss the marketing priorities and what it would take to get your campaigns moving in the next 30 days.